Product Marketing Manager

What we’re looking for: 

Our next Product Manager is someone who doesn’t let anything fall through the cracks. Someone who will be responsible for the entire lifecycle of the product, and work collaboratively with sales, customers, product development, operations, and leadership. You will care for a portfolio of products from inception to launch to maintenance to end of life, ensuring success by working cross-functionally across the organization.  

In this role, you will have the opportunity to use a full range of product and marketing skills from developing product requirements to training our sales team to managing digital marketing programs. You can help us succeed as an industry data and storage security thought leader. 

 

Essential Functions:  

  • Serve as the key marketing resource for our secure data solutions with specific focus on our CRU and DIGISTOR product lines 
  • Develop differentiated product positioning and messaging for various customer segments  
  • Sales enablement – develop sales tools that support our selling processes  
  • Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan  
  • Market intelligence – be the expert on the use cases, technology trends  
  • Demand generation – develop the strategy and nurture the marketing programs to drive engagement and demand for our products with end users, influencers, and channel partners  
  • Channel marketing – work in concert with our channel sales team to support their efforts

 

Requirements: 

  • 5+ years product marketing experience
  • Experience in the commercial IT hardware and/or cybersecurity market 
  • Experience working with IT resellers and computer OEMs 
  • Experience marketing products to government and defense market customers a plus
  • Demonstrated proficiency with product management and marketing methods, processes, and tools 
  • Exceptional interpersonal and communication skills
  • Bachelor’s Degree in Marketing, Business Development, or similar. MBA desirable.

Apply

If you’d like to join our team, please send us your resume and cover letter via email and we’ll be in touch with you. Thank you!